KOEL is curated by Irene Hoofs, a content expert, social influencer and maker. Irene has been a passionate yarn crafter as long as she can remember (knitting is her forte…) and KOEL is her dream come true. She started her crafter’s career as a design blogger more than a decade ago – ranked among the most influential international design bloggers, Irene has been recognized by publications such as Newsweek, The Independent UK, Times Magazine UK, The SAY100 and Martha Stewart Living. She won the first ever VT Wonen Meet the Blogger award for Best Lifestyle Blogger.
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